TORONTO, Ontario – May 13, 2020 – In anticipation of setting sail on the world’s waterways once more,
Avalon Waterways has developed a NEW Avalon Assurance program to safeguard the health and
happiness of travellers throughout their Avalon river cruise vacation.
“The world has changed but what remains certain is our steadfast commitment to our guests’ safety,
comfort and peace-of-mind,” said Pam Hoffee, managing director of Avalon Waterways. “To that end,
we have established a Global Health & Safety team dedicated to ensuring that the cleanliness of all
operations exceeds today’s standards from start-to-finish.”
The river cruise operator’s new Avalon Assurance program currently features seven major categories
and protocols that span across guest experience touch-points – all of which are being shared, explored,
reviewed and renewed, accordingly. They include:
Avalon has plans to unveil new embarkation procedures that provide travellers a safe start to their
journey. Among the company’s planned changes are mandatory health screenings, including touch-free
temperature checks and luggage disinfection, prior to onboarding.
Fresh Air – Inside & Out.
Eighty percent (80%) of Avalon Waterways cabins are Panorama Suites, offering guests an Open-Air
experience on each ship. In addition to Avalon’s Open-Air staterooms, the air in its ships is not circulated
between staterooms; only within an individual stateroom and mixed with fresh, outside air.
New Technology to Ensure Cleanliness.
To further advance Avalon’s new Assurance protocols, the company is also introducing new, top-of-theline
technologies including Electrostatic cleaning systems and UV disinfecting systems.
Touching Hearts, Not Hands.
Avalon’s new assurance protocols will also ensure more risk-free and hands-free services onboard, such
as more hand sanitizer stations throughout the ship (including all public areas); replacing buffet and selfserve
stations with crew services and hourly disinfection (at a minimum) of all public areas.
Blending Cultural Proximity with Social Distance.
River cruising presents guests an unparalleled opportunity to enjoy the world around them, docking in
the heart of destinations. Avalon will continue to deliver this, with more space for social distancing
including reducing ship capacity and alternative dining venues as well as providing guests and crew
masks for use, as needed or required.
Commitment to the Cleanest Ships.
Avalon has an unwavering commitment to ship cleaning procedures. Some new steps that go aboveand-
beyond its already stringent policies include: Deep-cleaning and disinfection of each stateroom
during turnover – including soft goods; disinfection of all dining areas between meals and disinfection of
shared items such as bicycles or umbrellas after each use.
Focus on Crew Health & Education.
Ensuring a happy, healthy Avalon crew is also a priority. Standards include required medical screenings
and certificates of health, new social distancing in crew living quarters and ongoing training in PPE use
In addition, Avalon Waterways is reviewing excursion standards and protocols with partners across the
“We will continue to review and update our Assurance initiatives as we make the pivot back to the
world’s waterways. We are looking at September 1, 2020 for that,” said Hoffee. “While we place a
spotlight on guest safety and well-being, we will also deliver to our travellers a wonderful vacation. An
escape that invites them to take part in the joy of discovering new places, new people and new cultures
– everything they already expect from an Avalon Waterways vacation.”
Avalon Waterways’ Global Health & Safety team is made-up of health and safety experts around the
world, adhering to – and building upon – the standards set forth by the European Centre for Disease
Prevention and Control (ECDC), the Center for Disease Control (CDC), World Health Organization (WHO),
Cruise Lines International Association (CLIA) and Canadian Association of Tour Operators (CATO).
For full details, visit https://www.avalonwaterways.ca/avalon-assurance/. Travel advisors can get details
ABOUT AVALON WATERWAYS
Travellers wanting to see the world need only cruise down its legendary rivers. For those interested in seeing more of the world, there’s Avalon
Waterways®. Our entire fleet of Suite Ships® proudly present Avalon Waterways’ unique Open-Air BalconySM—cruising’s only bed with a view,
more space and 24/7 access to open-air cruising. When travellers pair panoramic scenes with the widest-ranging excursion choices in river
cruising, they’re in for an experience as wide open as the view.
On an Avalon cruise, schedules give way to whims, leaving travellers the freedom to do exactly as they please, when they please. Whether
enjoying a guided walking tour of one of Europe’s great cities, joining a cooking class or paddling a canoe, our Avalon Choice® selections of
Classic, Discovery and Active excursions offer a wide range of possibilities. When travellers prefer to explore on their own, Avalon helps with
recommendations, information and the gear they need, thanks to Adventure Hosts, an Adventure Center and AvalonGO mobile app. And when
it’s time to refuel, Avalon's FlexDining® program gives guests the choices they crave.
When travellers sail the world with Avalon Waterways, every day is an adventure and every adventure is up to our guests. For more
information, visit www.avalonwaterways.ca; travel agents can visit www.agentlingo.ca. Avalon Waterways is a proud supporter of The Ocean